If you have an idea that the market isn’t ready for, do you sit on it or build it out anyway?

If you have an idea that the market isn’t ready for, do you sit on it or build it out anyway? –@chrislopez

I had ten ideas and nine were bad. Maybe the market wasn’t ready for them. Who knows? I’d be broke now if I had tried to really pursue them instead of quickly cutting my losses.

Since 1990 people have been building apps for wireless devices. I would say the market only started getting ready for those apps in 2010. (I know this, having started a wireless business that the market was not ready for back in 2000).

So, ideas are a dime a dozen. If you have an idea that the market is not ready for, come up with a new idea.

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